Cookie Policy

1. What are cookies?

Cookies are small text files stored on your device (computer, tablet or smartphone) when you visit a website. They allow the site to recognize your device and remember your preferences over time, improving your browsing experience.

In addition to cookies, we use similar technologies such as web beacons, tracking pixels and local storage (localStorage), which serve similar purposes and are subject to this Policy.

2. Who is responsible for the use of cookies?

The website centralit.com.br is operated by Central IT Tecnologia S/A, registered under CNPJ no. 07.171.299/0001-96, with head office in Brasília/DF. For the purposes of this Policy, Central IT is the controller of the data collected via its own cookies.

3. Types of cookies we use

3.1 Necessary (essential) cookies

They are essential to the basic operation of the site. Without them, features such as navigation between pages, forms and session security do not work properly. These cookies cannot be disabled.

• Session management and authentication
• Remembering accessibility preferences
• Protection against CSRF attacks

3.2 Functional cookies

They allow the site to remember your choices (language, region, interface preferences) to provide a more personalized experience. Disabling these cookies may limit some functionality.

• Language and region preferences
• Custom accessibility settings
• Automatic form completion

3.3 Performance and analytics cookies

They collect information about how visitors use the site: which pages are visited most, time spent and any errors. The data is aggregated and anonymized, and is used solely to improve the performance of the site.

• Google Analytics 4 (anonymized audience measurement)
• Hotjar (anonymized heatmaps and session recordings)
• Internal page performance metrics

3.4 Remarketing and advertising cookies

Used to display relevant advertising about our products and services on other platforms you visit. These cookies track your browsing activity in aggregate form.

• Google Ads (remarketing)
• LinkedIn Insight Tag
• Meta Pixel (Facebook/Instagram)

3.5 Third-party cookies

Some content on our site is provided by third-party partners (such as embedded videos, chat widgets and maps). Those partners may set their own cookies on your device, subject to their respective privacy policies.

4. How to manage your cookies

You may manage or withdraw your consent at any time in two ways:

4.1 Site Preference Center

Click "Cookie Preferences" in the footer of any page to open our Privacy Center and adjust your choices by cookie category.

4.2 Browser settings

Most browsers allow you to block or delete cookies directly in their settings. See the specific instructions for your browser:

• Google Chrome: Settings → Privacy and security → Cookies and other site data
• Mozilla Firefox: Options → Privacy and Security → Cookies and site data
• Microsoft Edge: Settings → Privacy, search and services → Cookies
• Apple Safari: Preferences → Privacy → Manage website data

Please note: blocking all cookies may prevent parts of the site from working properly.

5. Cookie storage periods

Session cookies are deleted automatically when you close your browser. Persistent cookies remain on your device for periods that vary according to their purpose, generally from 30 days to 2 years. You may delete them at any time through your browser settings.

6. Legal basis for the use of cookies

The use of cookies rests on the following legal bases set out in the Brazilian data protection law (Law 13,709/2018):

• Consent (art. 7, I): for functional, analytics, remarketing and third-party cookies.
• Legitimate interest (art. 7, IX): for cookies strictly necessary to the operation of the site.

7. Changes to this Policy

We may update this Policy from time to time to reflect changes in our practices or legal obligations. Whenever there are material changes, we will publish the new version with the date it was updated. We recommend reviewing this page periodically.

8. Contact

For questions about our Cookie Policy or about the processing of personal data, please contact our Data Protection Officer (DPO):

E-mail: encarregado@centralit.com.br
Officer: Digital Startups Proteção de Dados Ltda. (CNPJ 45.409.514/0001-33)